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SAP Certified Development Associate - SAP Customer Data Platform Sample Questions (Q50-Q55):

NEW QUESTION # 50
For an incoming event, what value can SAP Customer Data Platform store for an active processing purpose status field?

A. Granted
B. 0
C. Yes
D. Allowed

Answer: A

NEW QUESTION # 51
You are importing birthday data into SAP Customer Data Platform. What kind of pre-processing can you apply to the birthday attribute? Note: There are 2 correct answers to this question.

A. Optimization
B. Verification
C. Validation
D. Normalization

Answer: C,D

NEW QUESTION # 52
What are two key capabilities that differentiate customer data platforms (CDP) from other delivery platforms (for example CRM or data warehouse)? Note: There are 2correct answers to this question.

A. Accessibility and discoverability
B. Real-time data processing
C. Unified customer data
D. Customer identification

Answer: B,C

Explanation:
The SAP Customer Data Platform is distinguished by its ability to unify customer data from various sources into a single customer profile, which is a capability not typically found in CRMs or data warehouses. This unification allows for a comprehensive view of the customer and enables real-time data processing, providing insights into customer behaviorsas they occur. These capabilities are essential for delivering personalized customer engagements and are a significant differentiation from other platforms that may not support real-time processing or may only handle structured data without the ability to unify it.
References = The information is based on the features highlighted in the SAP Customer Data Platform documents, which emphasize the importance of unifying customer data and the platform's real-time data processing capabilities12345.

NEW QUESTION # 53
Which of the following is an example of first-party customer data?

A. Customer data imported from another company
B. Customer data collected from public sources
C. Customer data collected directly from consumers
D. Customer data from a purchase intention

Answer: C

Explanation:
First-party customer data refers to the information that is collected directly from customers by the company itself. This includes data gathered through interactions with the company's own channels, such as websites, mobile apps, customer service interactions, and in-store visits. The SAP Customer Data Platform enables businesses to connect various types of customer data to deliver personalized experiences, and first-party data is crucial for creating a comprehensive view of the customer1. References = The explanation aligns with the functionalities and use cases of the SAP Customer Data Platform as described in the official SAP Help Portal1.

NEW QUESTION # 54
What is the purpose of the Connector Studio?

A. It enables creation of CX Flows and Journeys for new customers.
B. It enables creation of templates for source/destination REST API applications.
C. It enables creation of Matching Rules for joining different pieces of customer data.
D. It enables creation of ETL jobs and data pipelines for data ingestion.

Answer: B

NEW QUESTION # 55
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